Marketing

The first step in the demand for payment - a friendly reminder and a request for communication if there is a problem.

MAP. Strategic plan for a new market, new product, with a budget and assigned resources to carry out determined activities that will effect a new market presence, in a market in which we have no presence.

An extract from the company's policy manual regarding failure to pay and bad debt recovery in Queensland. It includes a debt recovery procedure and a Provision for Bad & Doubtful Debts. It describes all possible variations to the debt recovery procedure such as dispute, leniency, ability to pay, pay by instalment, moratorium, write-off and legal proceedings.

Sale ticket. Text only - "20% off!". Designed for AVERY J8169 (99.1mm*139mm) 4 tickets per A4.

Some credit card stickers, Bankcard, Mastercard, Visa, AmEx, Diners Club, Access, designed for AVERY J8560 (63.5mm*30.1mm*21) i.e. 21 stickers per A4 sheet.

Formal contract agreeing the conditions of a single order to supply a given number of units of product(s) at fixed price within a fixed period and setting the delivery process and invoicing and settlement for the order. The main purpose of this agreement is to guarantee supply of a given quantity at an agreed price over a given period. The sale is simple, the requirements are well known, the supply can be guaranteed, there are no other products or price lists to complicate the relationship. Seller = ownership passes to the buyer after settlement (also known as the Romalpa clause).

A broad marketing action plan (MAP) prepared for a national campaign to increase awareness both internal and external. It contains some details of a real campaign as an example.

This media release contains special information only of use to one paper, and therefore has a high chance of success. The more a general release can give birth to exclusive releases, the higher the chance of success. The beauty of this particular exclusivity is that it does not impact on any other paper's release, because they wouldn't be able to use it anyway. It also appears to be the result of reporting and any exclusivity that could arise because of investigation is valuable indeed.