Not all direct marketing is bad. This is an interesting piece of marketing paraphernalia. The editor is trying to sell her magazine and is trying to get a response from the reader, maybe to measure certain things in the marketplace. The reader replies, hoping to get the editor interested in the products and maybe some free advertising for the website.
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Document:
M-0008Direct_0.docPrice:
AUD $0.00
No. of pages:
2
Interesting piece of marketing interaction.
Reference:
M-0008