Not all direct marketing is bad. This is an interesting piece of marketing paraphernalia. The direct marketer is trying to sell his useful products within a given market segment. The reader is not offended by this as he is happy to be part of this segment. He realises that the writer is a potential client of his, as this market segment is high on his list of priorities. He replies, hoping to get the writer interested in his products.
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Document:
M-0009Direct_0.htm
Price:
AUD $3.30
No. of pages:
3
Interesting piece of marketing interaction.
Reference:
M-0009Direct