Job Profile - Media Relations Officer
A detailed description of a particular position, viz. a high ranking media relations officer employed by the Board to work within the Public Relations Unit but report directly to the CEO to take charge of preparing an Integrated Marketing Communications Strategy (IMCS) that will coordinate the whole organization in its relations with the media and the public; to interact with stakeholders throughout the corporation, develop direct relationships with media, write key media releases, and deal directly with any problems with the media related to the IMCS.